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Last Exit in Dubai

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If you are in Dubai and you love food then I do suggest that you check out, Last Exit. The Last Exit Food truck concept is masterminded by developers Meraas and they are known for doing big things out of the box and with a twist. Last Exit features about 10 food trucks and a bunch of amenities like kids play…

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Shoot Day Wearing Bershka

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I recently travelled back to Johannesburg, South Africa to visit family and to catch up with friends. While there I made sure to squeeze in a long-awaited meet up with car photographer, Matthew Kanniah. Matthew is one of the upcoming photographers in the city and he has been doing big things with car brands and I just had to meet up…

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Hit The Road by Ford Edge Playlist on Anghami

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  A compilation of various top hits, carefully selected and placed into one unique playlist is something I will always appreciate. Ford Middle East, recently launched the All-New Ford Edge in unique unconventional ways throughout the region and one of my favourite projects from the launch was a collaboration with the biggest music streaming app in the Middle East called…

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Gaining Clarity Of My Purpose

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“All of my best decisions in life have come because I was attuned to what really felt like the next right move for me.” – Oprah said that!  The right next move for me was to travel back to South Africa for a few days to reconnect with my family and friends and to regroup my thoughts and feelings. It has…

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The Unboxing Of The All-New Ford Edge

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Exciting times here at Ford Middle East. We’ve recently launched a new model to the market, in a not so traditional way. With the rise and impact of video content on social media, we’ve decided to use compelling video content pieces to launch the All-New Ford Edge. The launch concept: UNBOXING The phenomenon of ‘unboxing’ videos – where a vlogger takes…

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