The 10 Commandments For Working In Social Media

1. Thou shall not call oneself a guru!

2. Thou shalt engage with netizens at all times.

3. Thou shall also not think of content as king but the consumer as king.

4. Ugh i am tired of typing “Thou”. You will rely on measurement and you will focus on engagement the same way you focus on fan likes.

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5. In my case, i try not to just focus on Social only but i focus on other parts of the business as well, such as integrating heavily with Marketing and PR. Thou shall do the same, it expands your portfolio and preps you for when you choose to leave this beloved field one day!

6. Thou shall create and nourish relationships with online influencers.

7. Thou shall’t not copy another brands work/concept/media but rather focus on being original.

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8. You are not customer care. You are there to push people to customer care but you are not customer care. I am sure you have other things to focus on like creating rocking campaigns.

9. By all means, thou shall not delete a fans comment because you have a “i can’t deal with this right now” attitude.

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10. Thou shall at all times remain humble! Mistakes can and will happen. So please, play nice at all times and have fun!

 

Exclusive: Liesl Laurie, Miss SA 2015 Finalist

With a number of modelling jobs under her name and now the recognition as one of the finalists in the Miss South Africa pageant, Liesl Laurie proves that dreams do come true. Not only is she extremely stunning, but she’s smart too and an inspiration to many. I sit down with her for lunch and here is what she has to say.
  1.       On her journey so far with Miss South Africa: 
My journey has been a beautiful blessing!  I have grown into a strong well rounded woman and I have met so many people that had sowed into my life. I cannot believe that we have almost reached the big day,  I will definitely miss all the ladies and the fun we have whilst travelling. We’ve become great friends and I trust that we will be a part of each other’s lives for years to come. The Miss SA journey is a great one and I encourage all young ladies to enter.
  1.       Besides modeling, what else are you passionate about? 
I am passionate about the youth of my community and also SA. I founded an NPO called The Pearl Project that aims to be a beacon of hope club for young girls in and around the Eldorado park area. I hope to sow into their lives and be a blessing to them in every way possible.  Being able to help where I can, gives me great joy!
  1.       How does it feel to be a role model to many young girls?
 It’s a wonderful feeling but also comes with alot of responsibility.  I feel truly blessed and honoured that young girls look up to me. I hope I inspire them to reach their goals and to always stay true to who they are. They are our future and they should never forget that they are special and favoured.
  1.       What else would people be surprised to know about you?
 (Giggles) that I am really 24 years old. People tend to think I’m 19 because of my tiny frame. I guess it will come in handy one day when I’m much older.

Urban Enzo and model Liesl Laurie

  1.       Your Social Media usage has increased as of late. What do you enjoy about being online now and which platform do you like best?
 I enjoy the fact that I can reach my young ladies on Facebook through inbox messages. I speak to many young girls this way and they know that can ask me anything and I will give them the necessary advice.
It’s also exciting to share my #MissSA2015 journey with my followers and friends, receiving all their lovely feedback and support keeps me going.
     6.     You’re at a magazine rack and can only pick three titles. Which ones do you choose?
Haha! Cosmopolitan. Woman’s health and the daily newspaper (The Star).
7.   You know I love travelling right, so I have to ask you this question. The city you wish to visit and why?
Greece!!! I’ve seen the setting of Greece on many movies and pictures and I would love to one day visit there. The mountains are beautiful and Athens is a city that reminds me of the beauty of love and life!
Catch Liesl Laurie on the final of the Miss South Africa pageant, 29 March at 17:30 on Mnet and Mzansi magic.

My Social Media Week GIF Reactions

This past week on Social was one for the books! Let me get straight into it.

1. When you want to start a relationship with a new blogger and he/she is not into your brand and makes it known via a few harsh tweets on Twitter.

done with finals animated GIF

2. My Boss to me during the Social Media crisis we handled recently.

MY BOSS TO ME DURING A SOCIAL CRISIS: 

3. When i correct a fan on Facebook.

WHEN I CORRECT A FAN ON FACEBOOK.

4. Me when i see travel posts by travel brand pages

WHEN SOMEONE POSTS A CAT PICTURE. 

5. When someone accuses me of not responding to their post on time.

WHEN SOMEONE ACCUSES ME OF DELETING THEIR FACEBOOK POST.

6. When people keep emailing and messaging me for requests while i am on vacation or during the weekend.

WHEN PEOPLE KEEP EMAILING ME REQUESTS WHILE I’M ON VACATION: 

7. When i meet someone from Instagram and the Expectation and Reality is like

8. When i got notified that Twitter wanted to interview me.

WHEN A VERIFIED ACCOUNT FOLLOWS ME ON TWITTER.

9. When a snap video you get sent, freezes and your seconds run out.

WHEN SOMEONE SENDS AN AUTO-DM.

10. When photos on Facebook now drive down organic reach and video pushes it up. Yes, video!!

WHEN I POST A QUESTION AND EVERYONE LIKES IT INSTEAD OF COMMENTING ON IT.

50 Shades Of Don’t Give Me Mixed Signals

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This is not a 50 Shades Of Grey movie review, it’s my life at present moment. My current battle with mixed signals.

I finally found myself  breaking away from my old status of thinking that i am not for relationships, that commitment is not for me and that i thrive being a free being. I have allowed myself to get soaked in by beautiful smiles, funny text conversations, cute name-calling like baby and love, long hours on the phone and sky rocket phone bills – all only to be left with just that! I feel like roles got reversed and i am being treated with the short stick. This might be a serious case of ambivalence but i just don’t know if i am a fan of it at this new stage of my life especially when it is coming from three directions.

Now don’t get me wrong, i must be super confused or not myself to even be writing all of this, It’s not like me to get into such things and to catch feelings.  I am usually the one to play it cool, not text that often and leave you wondering what the deal is. Well, the past month has not been the case. Its rare that i come across a beautiful being with a mind to match. Someone i could grow with, encourage and show wholehearted actions to. Someone that could be worth all the time invested. I thought i had that x3. Then it got me thinking, girls these days have stepped up their game- they’re smart. Girls are starting to date like men and i don’t know how to feel about that.

I use to be an advocate of giving Mixed Signals and i use to preach my 8 Mixed Signal tips below to my friends:

1. It prevents you from appearing needy, clingy, or “too available.”

2. When a girl can’t figure you out, you have the upper hand and power in the relationship.

3. She’ll begin to work harder to attract you, which creates more “investment” on her part.

4. No girl wants an “easy catch”

5. Girls are addicted to drama.  Sending mixed signals provides her the drama she craves.

6. When she’s not sure where she stands with you, she anticipates seeing you more.

7. It makes her assume that you have other options. And we all know girls want what other girls want.

8. When a girl isn’t sure how you feel about her she thinks about you more.

Man, the roles switched up. These mixed signals are turning me off and I think what this is, is that i caught feelings. Shit!

Drake pulls a Beyoncé with If You’re Are Reading This Its Too Late record

View image on Twitter

What!! Drake just pulled a Beyonce on us dropped his new mixtape called ” If You’re Are Reading This Its Too Late”. The 17-track release features cameos from Lil Wayne, Travi$ Scott, and PARTYNEXTDOOR.

Listen to it here on Soundcloud.

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The 2015 Grammy Awards GIF Highlights

Did you miss music’s biggest night? Don’t worry i got you! Here’s a few highlights of the 2015 Grammy’s, all in GIF form.

1. Giuliana Ranic got a IDFWU from Lady Gaga!

lady gaga ignores giuliana rancic on red carpet, grammys

2. Nicki Minaj looked stunning and she knew it.

nicki minaj knows she looks really hot on red carpet of grammys 2015

3. PDA from Ariana Grande

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4. Taylor Swift was jamming! She really wants everyone to know that she is having a good time.

Taylor swift dancing at grammy's 2015 with her date

5. Beyonce walked like she has foot problems.

Bey

6. Kim Kardashian looked confused the whole night.

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7. Lady Gaga was acting like such a fan.

lady gaga fan girling with tony bennett

8. Pharrel got lost.

pharrell, lost on stage, grammys 2015

9. Rihanna owned the stage and was not sorry about it.

Rihanna

10. The best part of the show for me when was Kristen Wigg performed as SIA. Hilarious. I love Kristen!

 

My Social Media Week In GIFS

1. Interesting new update from Twitter. A quicker way to promote a brands tweets is now available and straight from the Tweet Activity Dashboard.

Twitter promoted tweets easy

 

 

 

 

 

 

WHEN OUR PTAT IS HIGHER THAN OUR MAIN COMPETITOR. 

2. My reaction when i saw this epic mistake from News 24. Shame, the poor Community Manager must be in so much shit for this.

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3. When i got added to a Social Media Group on Facebook, dragged by a bitter troll in the game and then deleted from the group. And all this… even though i said nothing. Nothing!

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4. Me when i received an invite as an influencer by Microsoft Mobile Devices to the 2015 Mobile World Congress in Barcelona, Spain! I normally host my own media at Mobile World Congress and the likes so this is a total score and it feels good!

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5. When i monitor pages in the morning.

WHEN I MONITOR MY PAGES IN THE MORNING: 

6. When a competitor launches an awesome new Social Media campaign.

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7. When someone calls me about a new measuring tool.

WHEN SOMEONE I DON’T KNOW CALLS MY WORK PHONE TO DELIVER A SALES PITCH: 

8. When a serious brand troll starts following me on my personal Twitter account.

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9. S/O to my first ever #WCW on Instagram.

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10. When i forget to post a time sensitive message.

WHEN I REALIZE I FORGOT TO POST A TIME-SENSITIVE MESSAGE. 

 

Top 5 Super Bowl ads 2015!

It is no lie that the Super Bowl ads attract just as many viewers as the actual games at Super Bowl itself. I personally love watching these commercials, so here is my top 5!

1. I loved this ad! It is inspirational and emotive at the same time! Brilliantly done.

Dodge- Dodge Wisdom

2. This commercial from Super Bowl new-comer Mophie is definitely a front runner.

Mophie- Game Day

3.  The Reebok ad is just a creative expression of what it means to want more. To want to become better. Be more Human is great campaign. Good job guys!

Reebok

4. Coolest ad yet came from Bud Light. Their PacMan ad received over 13 million views!

Bud Light- Real Life Pac Man

5. Who does not love some Kim Kardashian and Data!

Kim Kardashian for T-Mobile #KimsDataStash

Here is a bonus ad for you. It’s from Doritos and it made me laugh so hard!

Doritos

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